info@upandcomingpr.com | Madrid | Santiago de Chile | Brussels
Nuestra campaña Niunpezporlaborda.org fue una vez más protagonista en ELPAIS.com! La periodista Flor Gragera de León escribió el pasado 31 de julio un artículo sobre los activistas gastronómicos, y dice de nuestro trabajo, textual: “la campaña (…) de gran repercusión mediática”.
En el artículo también eran protagonistas The Foodie Studies, Angel Leon Gonzalez, El Comidista, UPA – Unión de Pequeños Agricultores y Ganaderos y Slow Food
Ya han firmado más de 35.000 españoles en nuestra web!
En Up & Coming promovimos la aparición de la campaña “Ni un pez por la borda” en el programa “I talk” de Euronews a finales de marzo de 2013. Mario Picazo le preguntó a la comisaria de Pesca Maria Damanaki si creía que los ministros de Pesca de los Veintisiete, el Parlamento Europeo y la Comisión Europea llegarán a un acuerdo para que no se tire Niunpezporlaborda.org.
Podéis ver un vídeo corto de la pregunta en el programa aquí:
Y seguir apoyando la iniciativa con vuestra firma en www.niunpezporlaborda.org
El chef británico Hugh Fearnley-Whittingstall, el portavoz de la campaña internacional Fish Fight, ha comenzado una campaña para aumentar las zonas marinas que deberían ser protegidas en su país. Muchos fans del medioambiente, caracterizados de forma muy divertida como podemos ver en la foto, marcharon el mes pasado al Parlamento de Londres, junto con diversas ONGs como Marine Conservation Society (MCS) y Sea Life y el club British Sub Aqua Club (BSAC).
Buzos y langostas gigantes atravesaron el puente de Westminster, y entregaron 40.000 postales a favor de ampliar las zonas de protección marinas en el Reino Unido. Ahora se debate justo si el Gobierno les ecuchará.
Hoy nos ha contactado un redactor de The Guardian y ha publicado esta noticia en su edidión on-line.
Up & Coming organized the publication of an op-ed signed by Mario Picazo and 26.000 other Spaniards at the main daily of Spain, El País, print edition. For our client, Fish Fight, it was important to spread the message of the campaign at the key date when EU Ministers discussed the Commom Fisheries Policy at Brussels, Monday 25th February.
We would like you to read it if you wish in Spanish on the previous link, but we are going to take advantage of this post to introduce you the family of Fish Fight in Europe:
TV presenter Mario Picazo, the spokesperson of Fish Fight (Niunpezporlaborda.org).
Chef and TV journalist Hugh Fearnley-Whittingstall, the main fish fighter in the UK.
Beautiful actress and eco-activist Mélanie Laurent, in France:
And famous German chef Tim Mälzer:
Coming back to the article in El País, it was directed to Arias Cañete, the Spanish Fish Minister, here you can put a face to him as well:
Hooray, environmentalist’s supporters across Europe sent over 170,000 emails to MEPs in all 23 EU languages for the European Parliament action we organized for Fish Fight at Strasbourg. The 6th February became a great result for fish, fishermen, and for people power. There is a quite road to go, but we’ll explain what lies ahead at the end of this post!
Now it’s time for our pictures of the event we organized in cold Strasbourg were we attempted to persuade MEPs with our words, our facts, coffee and fish sandwiches!
And we grabbed our video camera and recorded the testimonials and key moments of this action.
You can watch it right here: SfZJXIu7aNg
All the MEPs who supported us also did a great action after winning the vote. Members of the Green party held banners showing fish saying ‘thank you‘ after MEPs voted to back fishing policy reform:
And we have lovely news were we appear from the BBC and The Guardian online editions! You can read them here and here.
The Parliament then voted for a more ambitious ban than that agreed by the Council of Ministers on the following 25th February, but that was expected. The Common Fisheries Policy is now moving into the final stages before it becomes law, and us and the rest of the Fish Fighters in Europe will be keeping up the pressure for an effective discard ban. More news to come at this blog!!!!
We contacted Ramón, famous cartoonist at Elpais.com, for the Ministers’ negotiations in late February of the Common Fisheries Policy for our client Fish Fight. We did this, together with other media relations actions for this event, practicing what we like: real-time and always on communication.
It says, in English: “Fish Minister willing to defend in Europe the right that Spain has to fish to later discard and thrown wastefully into the sea (164K tons per year in Spain)”
And you can see it here published in Elpais.com.
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