Boat dinner party of Fish Fight Spain!

info@upandcomingpr.com | Madrid | Santiago de Chile | Brussels

Boat dinner party of Fish Fight Spain!

Spain is a country with a great fishing tradition, so Fish Fight campaign has always found many interest of people, journalists, celebrities and influencers that want to participate in our events and the fight we have been carrying on for now 1 year! Woow!

On Thursday 9th May 2013, we organized a Boat dinner party to celebrate our first anniversary in Spain. We wanted to let journalists, celebrities and influencers know that we have now, after one year of work, over 30.000 Spanish people on board and the fact that we still have to fight for our Ministers to hear our demands, and stop wasting good aliments and overexploiting our seas.

After receiving the fish that was captured by a local fisherman in Catalonia, Ramón Tarridas, the prestigious chef Joaquín Felipe made an incredible dinner for 20 guests.

We set up the small celebration at calle Barco (Boat Street) of Madrid, at the offices of Light Project.

Our favorite party element? The marine desserts!

We organized also a tonic stand thanks to ME Tonic brand and made a “marine” cake and gave away chocolate bonbons with the shape of fishes, thanks to La Bombonera de Barco!

Happy Sustainable Fishing!

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See the video here:

 

 

 

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Una nota de prensa de chocolate

Hoy os traemos una idea estupenda de kit de prensa para anunciar un evento, en este caso un musical londinense, Charlie and the Chocolate Factory, dirigido por el oscarizado director británico Sam Mendes (‘American beauty’, ‘Revolutionary Road’, ‘Camino a la perdición’, entre otras). La agencia The Corner Shop PR envío este simpática nota de prensa a los periodistas. Es, en realidad, un USB, con forma de una barra de chocolate de la mismísima factoría Wonka. Los periodistas lo hicieron público a través de las redes sociales:

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Y os dejamos con el trailer del musical, el cual es bastante apetitoso. Desde luego, no es apto para diabéticos!

¿Qué os parece, Umpa Lumpas?

Una flashmob verdaderamente épica

El banco ING y la agencia de publicidad JWT Amsterdam han revivido la reapertura este mes -tras una década de renovaciones- del famoso Rijksmuseum, de Ámsterdam, cuya mejor y más cautivante obra maestra es “La Ronda de Noche” de Rembrandt. Una treintena de actores caracterizados escenifican un robo en un centro comercial de Holanda, lo que se convierte en una divertida flashmob con final sorprendente!

El Huffington Post UK y The Telegraph lo han calificado como la “flashmob más cultural nunca vista”.

Mira el vídeo aquí:

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Changing Roles: teacher in Spain, student in Plymouth / De vuelta a las aulas

Changing Roles: teacher in Spain, student in Plymouth

Up & Coming went to film in Plymouth, The United Kingdom, and in Boadilla del Monte, Madrid, Spain, a new TV report for programme “Learning World” of Euronews. In “Changing Roles: teacher in Spain, student in Plymouth”, we spend time with Ana María Pulido, a Spanish primary school teacher. We follow her from the school in Boadilla del Monte at which she teaches to the University of Marjon, in Plymouth. We watch how she improves her English with a local family and comes every day to a training course for Spanish teachers at the University. They learn how to teach their students in English.

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This report was broadcasted by Euronews last August 2012 and you can take a look here at what we filmed:

De vuelta a las aulas

Up & Coming rodó en Plymouth, Reino Unido, y Boadilla del Monte, Madrid, “De vuelta a las aulas”. En este reportaje seguimos a la profesora de primaria Ana María Pulido desde el colegio en el que da clase en Boadilla del Monte a la Universidad de Marjon, en Plymouth, Reino Unido. Además de mejorar su inglés con una familia local que la acoge, acude cada día a un curso de formación para profesores españoles. Aprenden a enseñar a sus estudiantes en inglés. Se emitió en el programa “Learning Word” de Euronews en agosto de 2012 y puedes ver lo que grabamos aquí:

 

 

Brussels’ Open Kitchens: Are you a host, cook, performer or guest?

Are you looking for new spaces for story sharing around food and culture in Brussels? Then, Open Kitchen is “the place” to be.

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Home has always been a place for gathering with friends and family. There is nothing new about it. However, Open Kitchen cultural project is changing the way we use the domestic spaces for cultural performances, relationship building and human interaction. Larger and more trusted online networks bring new advantages to homeowners: it is becoming easier to trust people and consume together in a collaborative way. You can now safely bring some open-minded people to your place and provide them new services: sing, learn, cook, share… there are no limits.

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What happens, what do you hear see, hear or eat in those places? Food is homemade and traditional, proudly prepared by passionate non-professional cooks who want to share their special recipes and get better at something that matters to them.

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There are often concerts, performances and exhibitions. More and more creative people are looking for places where they can perform, exchange knowledge and directly interact with potential audiences and people that want to “taste” their creations. Attractions in this new scene have a discovery effect, underground feeling and are great places for networking.

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Open Kitchen started as an idea of our colaborator in Up & Coming Manuel Pueyo and has been doing such fun events since 2011. They combine food and performances. They have a very international crowd and they focus on the design of a truly authentic experience that happens every time in different places.

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You can subscribe here to their newsletter and be on the loop of the next events to come. And here you can find a platform that lists all the artists that are open to perform at home.

So, what kind of person are you? A host, cook, performer or guest?

De miss España a musa indie

¿Te acuerdas de María Reyes? Exacto! Fue Miss España hace casi dos décadas, modelo, y actriz -participó en varias series y programas de tv- pero además, paso a paso, se ha convertido en musa indie, sobre todo después de que colaborase como vocalista con la banda francesa Nouvelle Vague.

El jueves 18 de abril la pudimos ver en directo presentando su nuevo EP con el apoyo de Subterfuge  en El Intruso de Madrid, y no lo hace nada mal.

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¿Cómo suena? Clicka y escucha “Today”


 

 

 

Up & Coming shooting in Stockholm for Euronews

Last August 2010 Up & Coming went to film to Sweden for Euronews’ programme “Learning World”. The report we filmed appeared in April 2011 and featured the integration situation of schools in the Nordic country. In Sweden, approximately 25 % of the population was born abroad or at least one of their parents was born abroad. In Rinkeby neighborhood, northern Stockholm, this percentage goes up to almost 90%. Rinkeby School is an example of integration. Today, the students -from 70 different nationalities- participate at international academic competitions successfully.

See our video here:

 

 

 

Una parrillada imperdible en Buenos Aires

La Cabrera es “la parrilla” de Palermo, el famoso barrio porteño. Desde las 8 de la tarde hay colas para entrar, ya que es casi misión imposible conseguir mesa sin reserva. Tiene un ojo de bife de morirse y unas cantidades destinadas a compartir, lo que hace que sea una experiencia estupenda, cercana al hábito mediterráneo de tapear. Es como una paella al centro de la que sacas la cuchara y comes, pero a lo “argento”. Y cada carne viene rodeada de cazuelitas de todo lo inimaginable para acompañarla. ¡Os dejamos con una serie de fotos para que os animéis a vivir esta experiencia culinaria!

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La Cabrera: Cabrera 5127, Palermo, Buenos Aires

www.parrillalacabrera.com.ar

NIUNPEZPORLABORDA.ORG EN EURONEWS

En Up & Coming promovimos la aparición de la campaña “Ni un pez por la borda” en el programa “I talk” de Euronews a finales de marzo de 2013. Mario Picazo le preguntó a la comisaria de Pesca Maria Damanaki si creía que los ministros de Pesca de los Veintisiete, el Parlamento Europeo y la Comisión Europea llegarán a un acuerdo para que no se tire Niunpezporlaborda.org.

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Podéis ver un vídeo corto de la pregunta en el programa aquí:

Y seguir apoyando la iniciativa con vuestra firma en www.niunpezporlaborda.org

MERRY SEPTEMBER XMAS!

Already planning this xmas? Today, a few months ahead, we want to highlight one of the PR campaigns that we liked from the Dubai Lynx, the Internatio​nal Festival of Creativity of the Middle East, celebrated last month. It is called “September Christmas”, and was created by agency HORIZON DRAFTFCB, for its client TAMANNA to inspire a simple, powerful reaction: “I can turn tears into laughter”.  Tamanna is an NGO which relies on donations to grant wishes of critically ill children in Lebanon. In order to help as many children as possible, Tamanna needed to raise awareness. And ‘September Christmas’ was the action to fulfill the 8-year-old cancer patient Carmen’s wish for an iPad at Christmas.

On September 8, Carmen’s parents took her out for ice-cream in Downtown Beirut. Suddenly, Christmas carols began to play and Beirut Souks transformed into a semi-Winter Wonderland. While Santa Klaus typically flies his reindeer, on this night he was lowered from a helicopter right in front of Carmen. With an iPad in his sack. The event was heartwarming, hopeful and created a powerful and touching story of a brave little girl whose wish came true.

You can see the action in this video:

To donate: http://www.tamannalebanon.org